2024 State of Gaming Report
Presidential debates are a big-ticket viewing event, and as the election in November draws near, the stakes have only grown. Given the change on the Democratic ticket from President... Read more
Will Gen Z Turn Out to Vote in 2024?
2024 State of Privacy in Advertising
Fast Facts: ‘Demure’, the keyword taking social media by storm
In our Privacy Era: Why Chrome's Cookie Decision Won't Halt Privacy Progress
2024 State of Gen Z and the Future of Advertising
Transforming The Digital Landscape Through Gender Inclusive Audience Intelligence
The State of the Global Summer Box Office
Unwrap Our 2024 Holiday Targeting Guide
Paris 2024 Olympics: The Evolution of Viewing Experiences and Audience Enga...
The long-anticipated Paris 2024 Olympic Games are kicking off today, and you may be setting your phone reminders for the Opening Ceremony at 1:30 p.m. ET—that’s 7:30 p.m. Paris time! Whether or not yo...
The Opportunity for Advertisers and Publishers in Light of the Recent Cooki...
A Shifting Homeowners Insurance Market
Local Insights at Your Fingertips
Comscore is uniquely positioned to provide insights into media-audience viewership at the local level, and through our unique partnership with the American Communities Project (ACP) we can even offer...
Credit Card Prequalification Gives Control to the Consumers
A Business Finance Revolution
The Rise of Resale
Consumer Demand for Rich Rewards Rises