2025 State of Programmatic Report
Explore the key insights shaping programmatic advertising with Proximic by Comscore’s third annual State of Programmatic Report. Read more
Spring Audience Guide
CES 2025 kicks off with Comscore
Comscore Data Divas at CES C Space
Consumers set up a blockbuster holiday season at the Box Office
Comscore TV Personification
New Year's Audience Guide
Basketball Audience Playbook
Unpacking the Role of AI in Media Measurement
Life is Local: Comscore at AWNY, NAB, and CIMM in New York
It was an exciting series of events for Comscore in the Big Apple last week. Our execs made a splash at Advertising Week New York, NAB 2024, and CIMM, and Evan Shapiro, media cartographer, unveiled "S...
CIMM Summit 2024
Evan Shapiro’s analysis of Comscore’s dataset and new ad exposure metric
Football Audience Playbook
Our football audience playbook is your guide for scoring big this football season.
2024 Presidential Debate: Cross-Screen Performance
Will Gen Z Turn Out to Vote in 2024?
2024 State of Privacy in Advertising
Fast Facts: ‘Demure’, the keyword taking social media by storm