Measure what matters to make cross-platform audiences and advertising more valuable.

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Cross Platform Audience Measurement

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Plan

Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth.

Transact

Build your business around the transformative currency for media measurement in a cross-platform world.

Evaluate

Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence.

Programmatic Targeting, Simplified

Comscore’s dedicated programmatic targeting division, Proximic by Comscore, enables media buyers and sellers to activate a powerful suite of audience and content targeting segments that overcome signal loss and reach users with scale and precision.

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Programmatic Targeting, Simplified

A True View of Cross-Platform Social Audiences

As social media continues its ascent, having a comprehensive, consistent, and unified view of media consumption and consumer intelligence across traditional digital and social platforms is more vital than ever. We help buyers and sellers (OR ambitious players) in the social space understand their value by turning real-time data from the social media landscape into actionable insights that drive successful business outcomes.

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A True View of Cross-Platform Social Audiences

Insights

Arm yourself with the knowledge needed to grow your business.

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The Identity Foundation: Laying the Groundwork for Smarter TV Strategy

How ready is your identity strategy for the future of TV? This webinar will share how household identity...

20 May 2025, Webinar

ANA Digital and Social Media Conference

This year's program, including the Comscore session on July 14 from 335p to 410p, focuses on the most...

14 Jul 2025, Carlsbad, CA

Comscore in Cannes 2025

At Cannes Lions, every corner of the marketing community joins together to collaborate, celebrate, and...

16 Jun 2025, Cannes
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