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2021 Sees Record for Engagement with ‘Chaos’ on Social Media

Sales holiday recap: the brands and content that came out on top

As Smart Speakers Evolve, So Do Consumers

Through the sound of our voice and the latest in smart speaker technology, we can now instantaneously automate tasks, content, shopping and more. Read our latest blog post, which leverages Comscore Pl...

Prevalent during the height of the pandemic, are alternative accommodations...

Comscore Snapshot: Social Media in the Asia-Pacific region

California Rivals: Analyzing the 2021 National League Division Series Dodge...

Widely regarded as one of the greatest baseball rivalries of all time, the recent San Francisco Giants vs. Los Angeles Dodgers playoff series drew quite a large viewing audience. While this presented...

Building the Path Forward for the Future of Measurement: An Open Letter to...

Best Times to Post on Social: Food and Grocery Brands

As More Electric Vehicles Hit The Market, Interest Accelerates

Media Currencies: The Past, Present, and Future

Can cookie-free audiences perform as well as cookie-based ones? Spoiler Ale...

Top Sports Content on Social Media: September 2021

Gaming Continues Upward Trajectory, Fueled by Mobile Gaming Apps

A New Paradigm for Television and Cross-Platform Personification

Planes, Trains, and Automobiles: Are Consumers Traveling Again for Good?

Measuring for the Future of Media, Today

Comscore's Work on Online Measurement in a Privacy-Forward Future

What’s your cookie-free targeting strategy?