2024 State of Gaming Report
Data Transfers and Standard Contractual Clauses Update
Spreading Joy Throughout (& Beyond) The Pandemic with Julie Roehm
Online Food and Grocery Ordering Fueling Retail Industry Growth
Spotlight on the Power of Minority-Owned Media
As We Approach Summer Season, U.S. Consumers Are Traveling Again
The Rise of Streaming Services and the Role of 3rd Party Measurement
To state the obvious, 2020 has been like no other year. With most Americans confined to their homes because of the coronavirus pandemic creating a “captive” audience, the demand for streaming content...
Relative Errors in Television Audience Measurement: The Future is Now
Is an Epic Monster Clash enough to get viewers up off the couch and out to...
Respecting Privacy in Online Measurement: Comscore's Vision
What happens to ad targeting if user tracking goes away?
In-home Data Consumption Grew Largely Driven by COVID-19 Related Changes in...
So Long, 2020: A Comscore Year in Review
‘Big 3’ Holiday Days Exceed $22 Billion in Online Spending, Grow 25 Percent...
Online Retail Visits Up 22 Percent Year-Over-Year for Thanksgiving Week
As millions stay home, home furnishing sites see record spend and visitatio...
When it Comes to Brand Safety for CTV, are we Doomed to Repeat the Mistakes...
What will viewers watch on election night in battleground markets?
Fearmongering in CTV Advertising