Comscore Ranks the Top 50 U.S. Digital Media Properties for September 2014
RESTON, VA, October 22, 2014 – Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. online activity at the top digital media properties for September 2014 based on data from the Comscore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 233.2 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 186.9 million visitors. AddThis topped the Ad Focus ranking with a U.S. desktop internet reach of 93.4 percent.
Comscore Top 50 Multi-Platform Properties (Desktop and Mobile) | ||||||
Rank | Property | Unique Visitors/Viewers (000) |
| Rank | Property | Unique Visitors/Viewers (000) |
| Total Internet : Total Audience | 249,426 |
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1 | Google Sites | 233,201 |
| 26 | Yelp | 72,714 |
2 | Yahoo Sites | 219,139 |
| 27 | Conde Nast Digital | 69,816 |
3 | 202,652 |
| 28 | Ask Network | 67,062 | |
4 | AOL, Inc. | 183,916 |
| 29 | Pinterest.com | 66,497 |
5 | Microsoft Sites | 173,747 |
| 30 | WebMD Health | 66,394 |
6 | Amazon Sites | 168,497 |
| 31 | Fox Sports Digital - Sporting News Media | 63,785 |
7 | CBS Interactive | 142,281 |
| 32 | Demand Media | 62,679 |
8 | Apple Inc. | 137,173 |
| 33 | Viacom Digital | 61,352 |
9 | Comcast NBCUniversal | 132,555 |
| 34 | craigslist, inc. | 58,534 |
10 | Mode Media (formerly Glam Media) | 130,702 |
| 35 | YP Sites | 58,516 |
11 | Turner Digital | 123,945 |
| 36 | Fox News Digital Network | 58,171 |
12 | eBay | 110,506 |
| 37 | NFL Internet Group | 57,838 |
13 | Gannett Sites | 109,467 |
| 38 | Vidible.tv | 57,185 |
14 | Wikimedia Foundation Sites | 105,953 |
| 39 | Vimeo | 55,479 |
15 | ESPN | 93,956 |
| 40 | Vox Media | 55,261 |
16 | Time Inc. Network (partial) | 90,171 |
| 41 | Disney Online | 54,804 |
17 | 88,242 |
| 42 | IHeartRadio Network | 54,114 | |
18 | About | 85,272 |
| 43 | Adobe Sites | 54,108 |
19 | Pandora.com | 84,879 |
| 44 | Gawker Media | 53,909 |
20 | Twitter.com† | 84,775 |
| 45 | New York Times Digital | 53,293 |
21 | Weather Company, The | 81,315 |
| 46 | Netflix.com | 51,911 |
22 | Hearst Corporation | 79,837 |
| 47 | Meredith Digital | 51,886 |
23 | Answers.com Sites | 79,493 |
| 48 | WorldNow Sites | 51,381 |
24 | BuzzFeed.com | 75,099 |
| 49 | Target Corporation | 50,757 |
25 | Wal-Mart | 73,215 |
| 50 | WordPress.com* | 50,739 |
† Beginning with September 2014 data, iPhone and iPad browser only measures for Twitter.com no longer include traffic to syndicated content served off-site. Due to a content implementation change by Twitter, Comscore is now able to identify and exclude iOS traffic to syndicated Twitter feeds from MMX Multi-Platform reporting.
Comscore Top 50 Properties (Desktop Only) | ||||||
Rank | Property | Unique Visitors (000) |
| Rank | Property | Unique Visitors (000) |
| Total Internet : Total Audience | 226,184 |
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1 | Google Sites | 186,923 |
| 26 | Twitter.com | 36,344 |
2 | Yahoo Sites | 165,482 |
| 27 | Yelp | 34,738 |
3 | Microsoft Sites | 153,057 |
| 28 | Conde Nast Digital | 33,017 |
4 | 134,489 |
| 29 | WebMD Health | 32,297 | |
5 | AOL, Inc. | 107,106 |
| 30 | Adobe Sites | 31,837 |
6 | Amazon Sites | 99,029 |
| 31 | YP Sites | 31,807 |
7 | Mode Media (formerly Glam Media) | 78,550 |
| 32 | Dropbox Sites | 30,072 |
8 | CBS Interactive | 72,673 |
| 33 | Pinterest.com | 29,992 |
9 | Turner Digital | 66,023 |
| 34 | Fox Sports Digital - Sporting News Media | 29,504 |
10 | eBay | 65,123 |
| 35 | New York Times Digital | 28,640 |
11 | Wikimedia Foundation Sites | 64,168 |
| 36 | Fox News Digital Network | 28,329 |
12 | Comcast NBCUniversal | 62,952 |
| 37 | Viacom Digital | 27,289 |
13 | Apple Inc. | 62,628 |
| 38 | Vox Media | 27,036 |
14 | About | 55,241 |
| 39 | Verizon Communications Corporation | 26,624 |
15 | Gannett Sites | 54,053 |
| 40 | Target Corporation | 25,865 |
16 | Ask Network | 52,000 |
| 41 | IDG Network | 25,628 |
17 | Answers.com Sites | 48,964 |
| 42 | Purch | 25,359 |
18 | 47,905 |
| 43 | Meredith Digital | 24,884 | |
19 | Time Inc. Network (partial) | 43,138 |
| 44 | Ziff Davis Tech | 24,385 |
20 | craigslist, inc. | 41,208 |
| 45 | Gawker Media | 24,303 |
21 | Weather Company, The | 41,144 |
| 46 | Netflix.com | 24,193 |
22 | ESPN | 38,924 |
| 47 | NFL Internet Group | 23,467 |
23 | Hearst Corporation | 37,506 |
| 48 | AT&T, Inc. | 23,420 |
24 | Wal-Mart | 37,386 |
| 49 | BuzzFeed.com | 23,137 |
25 | Demand Media | 36,829 |
| 50 | T365 - Tribune | 23,109 |
Comscore Ad Focus Rankings (Desktop Only) | ||||||||||
Top 30 Syndicated Ad Focus Entities |
| Top 20 Ad Networks/Buy Side Networks | ||||||||
Rank | Property | Unique Visitors (000) | % Reach |
| Rank | Property | Unique Visitors (000) | % Reach | ||
| Total Internet : Total Audience | 226,184 | 100.0 |
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1 | AddThis | 211,271 | 93.4 |
| 1 | Google Ad Network** | 215,443 | 95.3 | ||
2 | 179,289 | 79.3 |
| 2 | Conversant (formerly ValueClick Networks)** | 191,621 | 84.7 | |||
3 | ShareThis | 171,068 | 75.6 |
| 3 | Yahoo Audience Network** | 191,526 | 84.7 | ||
4 | Outbrain | 166,927 | 73.8 |
| 4 | Casale Media - MediaNet** | 182,664 | 80.8 | ||
5 | Yahoo Sites | 165,482 | 73.2 |
| 5 | Criteo** | 180,347 | 79.7 | ||
6 | Facebook.com | 132,186 | 58.4 |
| 6 | RadiumOne** | 174,430 | 77.1 | ||
7 | YouTube.com | 113,511 | 50.2 |
| 7 | Burst Media** | 166,153 | 73.5 | ||
8 | AOL, Inc. | 107,106 | 47.4 |
| 8 | Advertising.com** | 164,765 | 72.8 | ||
9 | Bing | 88,112 | 39.0 |
| 9 | Collective Display** | 162,668 | 71.9 | ||
10 | Amazon.com* | 81,675 | 36.1 |
| 10 | Cox Digital Solutions - Network** | 156,091 | 69.0 | ||
11 | Mode Media (formerly Glam Media) | 78,550 | 34.7 |
| 11 | Exponential - Tribal Fusion** | 145,262 | 64.2 | ||
12 | MSN | 68,008 | 30.1 |
| 12 | Amobee** | 142,092 | 62.8 | ||
13 | Windows Live | 66,617 | 29.5 |
| 13 | Rocket Fuel** | 125,664 | 55.6 | ||
14 | About | 55,241 | 24.4 |
| 14 | SourceKnowledge Video Network** | 118,568 | 52.4 | ||
15 | 5min Media Platform | 54,574 | 24.1 |
| 15 | Microsoft Media Network US** | 112,363 | 49.7 | ||
16 | Gannett Sites | 54,053 | 23.9 |
| 16 | Undertone Networks** | 90,879 | 40.2 | ||
17 | Ask Network | 52,000 | 23.0 |
| 17 | Vibrant Media** | 87,470 | 38.7 | ||
18 | Answers.com Sites | 48,964 | 21.6 |
| 18 | AdBlade Network** | 80,423 | 35.6 | ||
19 | 47,905 | 21.2 |
| 19 | Specific Media** | 79,780 | 35.3 | |||
20 | CNN | 44,641 | 19.7 |
| 20 | VigLink** | 73,890 | 32.7 | ||
21 | NBC News Digital | 41,366 | 18.3 |
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22 | Blogger | 39,553 | 17.5 |
| Top DSP/SSP/Ad Exchange Entities | |||||
23 | CBS News | 39,138 | 17.3 |
| 1 | Rubicon Project** | 186,981 | 82.7 | ||
24 | ESPN | 38,924 | 17.2 |
| 2 | Fulcrum5** | 182,368 | 80.6 | ||
25 | Demand Media | 36,829 | 16.3 |
| 3 | OpenX** | 144,952 | 64.1 | ||
26 | Weather Channel, The | 36,565 | 16.2 |
| 4 | engage:BDR** | 34,286 | 15.2 | ||
27 | Twitter.com | 36,344 | 16.1 |
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28 | Walmart.com | 34,854 | 15.4 |
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29 | Yelp | 34,738 | 15.4 |
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30 | Apple.com | 34,585 | 15.3 |
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Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in September. For instance, Yahoo Sites was seen by 73.2 percent of the 226 million internet users in September.
* Entity has assigned some portion of traffic to other syndicated entities.
** Indicates that the entity is an advertising network.
About Comscore MMX Multi-Platform
Comscore MMX Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.
About Comscore MMX
Comscore MMX provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. Comscore MMX reports are used by financial analysts, advertising agencies, publishers and marketers. Comscore MMX syndicated ratings are based on industry-sanctioned sampling methodologies.
About Comscore
Comscore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. For more information, please visit www.comscore.com/companyinfo.