- 2009年2月19日

State of the U.S. Online Retail Economy through January 2009

演讲者: Gian Fulgoni

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Comscore Chairman Gian Fulgoni presents a quarterly review of the state of the U.S. online retail economy.

Presentation highlights include:

  • An overview of changes in consumers' online spending patterns from 2007 through the fourth quarter of 2008 and into 2009.
  • Survey findings that highlight consumer sentiment regarding the economy in January 2009.
  • Analysis of spending patterns across key product categories during Q4 2008, with a specific focus on the holiday season.
  • Update of consumer spending by demographic segments.
  • Analysis of differences in performance across retailer segments.
  • Overview of the impact of search and comparison shopping sites on e-commerce spending in today's economy.