- 2022年1月26日
Comscore Digital Media Highlights: India 2021
Neha Singh
Director – Sales2021 saw India rank third in the global ranking of countries by number of Unicorns – that is, young companies that have reached over $1 billion in market capitalization within a short period of time. These companies operate across a range of industries, including (1) financial services, (2) education, (3) ecommerce and (4) healthcare. To stay abreast of the latest developments, this presentation includes a series of statistics that summarise the latest trends.
Some of the aspects covered in this report are:
- Financial services: to what extent have consumers in India adopted online financial services – ranging from mobile payments to online banking and insurance?
- Education: who are the key players in the online education space?
- Online groceries retail: what are the attitudes towards food and groceries retail?
- Healthcare retail: how much has this category grown in the past year?