RESTON, VA, September 25, 2015 – Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released its monthly ranking of U.S. online activity at the top digital media properties for August 2015 based on data from the Comscore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 245.4 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 206.8 million visitors. AddThis topped the Ad Focus ranking with a U.S. desktop internet reach of 90.3 percent.
Comscore Top 50 Multi-Platform Properties (Desktop and Mobile)August 2015Total U.S. – Home and Work LocationsSource: Comscore MMX Multi-Platform
Rank
Property
Unique Visitors/Viewers(000)
Total Internet : Total Audience
259,213
1
Google Sites
245,397
26
Pandora.com
82,967
2
Facebook
217,806
27
ESPN
79,099
3
Yahoo Sites
208,032
28
Pinterest.com
78,569
4
Amazon Sites
188,297
29
WordPress.com*
77,620
5
Microsoft Sites
181,229
30
WebMD Health
75,895
6
AOL, Inc.
170,736
31
TripAdvisor Inc.
74,069
7
Apple Inc.
140,078
32
About
72,213
8
Mode Media
139,504
33
Zillow Group
71,343
9
Comcast NBCUniversal
138,793
34
Adobe Sites
65,295
10
CBS Interactive
137,110
35
craigslist, inc.
64,509
11
Twitter
124,088
36
Meredith Digital
63,865
12
Wikimedia Foundation Sites
122,300
37
New York Times Digital
62,007
13
Turner Digital
115,049
38
Mail Online / Daily Mail
61,815
14
Linkedin
114,096
39
Vimeo
61,155
15
Time Inc. Network (U.S)
106,971
40
Scripps Networks Interactive Inc.
60,213
16
Weather Company, The
101,912
41
Target Corporation
58,681
17
eBay
98,201
42
Netflix Inc.
58,322
18
Gannett Sites
97,561
43
Vox Media
58,111
19
Hearst Corporation
92,435
44
Fox News Digital Network
57,605
20
Yelp
89,150
45
Cox Enterprises Inc.
57,192
21
Wal-Mart
88,674
46
Purch
56,615
22
PayPal
86,291
47
Disney Online
56,499
23
BuzzFeed.com
85,021
48
Answers.com Sites
56,498
24
Conde Nast Digital
84,239
49
AT&T, Inc.
56,413
25
SheKnows Media
83,127
50
Viacom Digital
55,047
Comscore Top 50 Properties (Desktop Only)August 2015Total U.S. – Home and Work LocationsSource: Comscore MMX
Unique Visitors(000)
232,692
206,779
34,647
149,169
Dropbox Sites
33,320
146,712
32,252
145,526
31,770
106,200
30,829
96,317
30,038
71,566
28,566
63,113
28,082
62,104
27,865
53,890
27,547
53,570
Ziff Davis Tech
26,203
53,201
Verizon Communications Corporation
25,756
51,171
25,262
42,414
24,910
42,302
24,805
41,142
24,642
41,108
IDG Network
24,348
Ask Network
39,859
Expedia Inc
23,536
39,786
23,142
39,404
YP Sites
22,913
38,912
22,693
37,563
Valve Corporation
22,509
36,596
JPMorgan Chase Property
22,023
36,064
21,824
35,557
21,476
Comscore Ad Focus Rankings (Desktop Only)August 2015Total U.S. – Home and Work LocationsSource: Comscore MMX
Top 30 Syndicated Ad Focus Entities
Top 20 Ad Networks/Buy Side Networks
Unique Visitors (000)
% Reach
100.0
AddThis
210,161
90.3
Google Ad Network**
217,173
93.3
Taboola
197,085
84.7
Yahoo Audience Network**
208,332
89.5
Google
196,326
84.4
Conversant**
196,688
84.5
ShareThis
150,640
64.7
Criteo**
191,643
82.4
64.1
RadiumOne**
183,812
79.0
Outbrain
144,177
62.0
Exponential**
171,626
73.8
Facebook.com
143,036
61.5
Collective Display**
158,266
68.0
MSN
127,834
54.9
RhythmOne**
147,572
63.4
YouTube.com
113,248
48.7
Amobee**
140,083
60.2
41.4
Advertising.com**
138,260
59.4
Amazon.com*
91,990
39.5
Gamut - Network**
133,836
57.5
Windows Live
71,895
30.9
SourceKnowledge Video Network**
129,708
55.7
30.8
Rocket Fuel**
115,783
49.8
18.2
Media.net Contextual Ads**
85,920
36.9
17.1
Undertone Networks**
64,233
27.6
CNN Brand
39,606
17.0
Choicestream**
61,883
26.6
16.9
Specific Media**
59,802
25.7
Twitter.com
38,099
16.4
GumGum**
57,052
24.5
Walmart.com
AdBlade Network**
56,808
24.4
15.5
LIN Digital Media**
38,299
16.5
15.3
Blogger
34,384
14.8
Top DSP/SSP/Ad Exchange Entities
NBC News Digital
34,017
14.6
Fulcrum5**
193,870
83.3
TripAdvisor.com*
32,234
13.9
Rubicon Project**
169,100
72.7
CBS News
31,805
13.7
OpenX**
155,913
67.0
engage:BDR**
19,488
8.4
13.2
12.1
12.0
Apple.com
27,832
Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in August. For instance, Yahoo Sites was seen by 64.1 percent of the 233 million desktop internet users in August. * Entity has assigned some portion of traffic to other syndicated entities.** Indicates that the entity is an advertising network.
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About Comscore MMX Multi-PlatformComscore MMX Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.
About Comscore MMXComscore MMX provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. Comscore MMX reports are used by financial analysts, advertising agencies, publishers and marketers. Comscore MMX syndicated ratings are based on industry-sanctioned sampling methodologies.
About ComscoreFounded in 1999 and headquartered in Reston, Virginia, Comscore, Inc. (NASDAQ: SCOR) is a global media measurement and analytics company that makes audiences and advertising more valuable. Comscore helps media buyers and sellers understand and make decisions based on how consumers use different media, such as TV, video, mobile, desktop and more. Through its products and partnerships, Comscore helps its more than 2,500 clients understand their audiences, know if their advertising is working, and access data where they want and need it. Please visit www.comscore.com to learn more.