RESTON, VA, November 20, 2015 – Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released its monthly ranking of U.S. online activity at the top digital media properties for October 2015 based on data from the Comscore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 245.9 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 203.6 million visitors.
Comscore Top 50 Multi-Platform Properties (Desktop and Mobile)October 2015Total U.S. – Home and Work LocationsSource: Comscore MMX Multi-Platform
Rank
Property
Unique Visitors/Viewers
(000)
Total Internet : Total Audience
259,557
1
Google Sites
245,919
26
Pinterest.com
84,425
2
Facebook
218,166
27
Pandora.com
82,719
3
Yahoo Sites
210,852
28
Answers.com Sites
79,595
4
Amazon Sites
189,830
29
BuzzFeed.com
79,318
5
Microsoft Sites
182,641
30
WordPress.com*
78,389
6
AOL, Inc.
174,791
31
WebMD Health
76,861
7
CBS Interactive
144,033
32
Adobe Sites
74,988
8
Comcast NBCUniversal
143,251
33
Meredith Digital
69,859
9
Apple Inc.
140,011
34
Vimeo
69,741
10
Mode Media
136,037
35
About
68,838
11
Wikimedia Foundation Sites
121,037
36
WashingtonPost.com
66,879
12
Twitter
120,063
37
New York Times Digital
65,953
13
Turner Digital
118,555
38
Zillow Group
65,799
14
Linkedin
118,183
39
TripAdvisor Inc.
65,097
15
Time Inc. Network (U.S)
109,742
40
Mail Online / Daily Mail
63,524
16
Weather Company, The
105,358
41
Scripps Networks Interactive Inc.
63,028
17
Gannett Sites
102,492
42
Cox Enterprises Inc.
62,637
18
Conde Nast Digital
98,565
43
Target Corporation
61,643
19
Hearst
98,264
44
Tribune Broadcasting
61,004
20
eBay
97,756
45
Fox Sports Digital - Sporting News Media
60,911
21
ESPN
91,800
46
Netflix Inc.
60,827
22
Yelp
88,903
47
NFL Internet Group
60,381
23
Wal-Mart
88,395
48
Vox Media
60,306
24
SheKnows Media
86,983
49
craigslist, inc.
59,445
25
PayPal
86,483
50
Disney Online
59,002
Comscore Top 50 Properties (Desktop Only)October 2015Total U.S. – Home and Work LocationsSource: Comscore MMX
Unique Visitors
232,179
203,570
35,393
148,215
34,742
145,344
Dropbox Sites
34,287
144,151
33,242
106,766
33,103
100,461
Purch
31,131
71,813
30,597
64,362
30,557
58,731
29,805
55,140
28,942
54,205
28,847
52,712
27,622
52,197
26,317
43,276
Verizon Communications Corporation
25,097
42,209
25,034
Ask Network
41,595
24,780
41,477
Ziff Davis Tech
24,753
39,909
IDG Network
23,675
39,033
23,545
38,589
Fox News Digital Network
23,100
38,051
Dictionary.com Network
22,905
36,630
Expedia Inc
22,529
36,588
Demand Media
22,527
36,382
22,248
35,962
JPMorgan Chase Property
22,170
Comscore Ad Focus Rankings (Desktop Only)October 2015Total U.S. – Home and Work LocationsSource: Comscore MMX
Top 30 Syndicated Ad Focus Entities
Top 20 Ad Networks/Buy Side Networks
Unique Visitors (000)
% Reach
100.0
Google
194,992
84.0
Google Ad Network**
219,854
94.7
Taboola
180,222
77.6
Yahoo Audience Network**
208,095
89.6
63.8
Conversant**
198,284
85.4
ShareThis
144,745
62.3
Criteo**
197,260
85.0
Outbrain
143,520
61.8
RadiumOne**
186,053
80.1
Facebook.com
143,141
61.7
Exponential**
166,982
71.9
MSN
126,005
54.3
Collective Display**
157,421
67.8
YouTube.com
107,610
46.3
RhythmOne**
149,005
64.2
43.3
Amobee**
148,558
64.0
RevContent
94,343
40.6
Gamut - Network**
147,766
63.6
Amazon.com*
91,797
39.5
Advertising.com**
141,248
60.8
Windows Live
76,274
32.9
Rocket Fuel**
118,649
51.1
30.9
SourceKnowledge Video Network**
110,182
47.5
18.6
Media.net Contextual Ads**
89,418
38.5
17.9
Undertone Networks**
66,206
28.5
17.2
Specific Media**
64,920
28.0
CNN Brand
38,776
16.7
GumGum**
62,914
27.1
Walmart.com
38,463
16.6
Choicestream**
61,770
26.6
16.4
AdBlade Network**
54,507
23.5
15.7
AcuityAds**
49,684
21.4
Twitter.com
35,225
15.2
Blogger
34,984
15.1
Top DSP/SSP/Ad Exchange Entities
CBS News
34,300
14.8
Fulcrum5**
195,438
84.2
NBC News Digital
34,176
14.7
OpenX**
156,142
67.3
13.4
engage:BDR**
23,807
10.3
13.2
TripAdvisor.com*
30,213
13.0
Apple.com
29,901
12.9
12.8
Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in October. For instance, Yahoo Sites was seen by 63.8 percent of the 232 million desktop internet users in October. * Entity has assigned some portion of traffic to other syndicated entities.** Indicates that the entity is an advertising network.
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About Comscore MMX Multi-PlatformComscore MMX Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.
About Comscore MMXComscore MMX provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. Comscore MMX reports are used by financial analysts, advertising agencies, publishers and marketers. Comscore MMX syndicated ratings are based on industry-sanctioned sampling methodologies.
About ComscoreFounded in 1999 and headquartered in Reston, Virginia, Comscore, Inc. (NASDAQ: SCOR) is a global media measurement and analytics company that makes audiences and advertising more valuable across all the screens that matter. Comscore helps media buyers and sellers understand and make decisions based on how consumers use different media, such as TV, video, mobile, desktop and more. Through its products and services, Comscore helps its more than 2,500 clients understand their audiences, know if their advertising is working, and access data where they want and need it. Please visit www.comscore.com to learn more.