RESTON, VA, February 24, 2015 – Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly ranking of U.S. online activity at the top digital media properties for January 2015 based on data from the Comscore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 241 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 197.7 million visitors. AddThis topped the Ad Focus ranking with a U.S. desktop internet reach of 96.3 percent.
Comscore Top 50 Multi-Platform Properties (Desktop and Mobile) January 2015Total U.S. – Home and Work Locations Source: Comscore MMX Multi-Platform
Rank
Property
Unique Visitors/Viewers
(000)
Total Internet : Total Audience
255,849
1
Google Sites
240,970
26
BuzzFeed.com
77,992
2
Yahoo Sites
221,061
27
Pinterest.com
75,828
3
Facebook
208,655
28
WebMD Health
74,322
4
AOL, Inc.
194,921
29
Conde Nast Digital
72,370
5
Amazon Sites
179,966
30
Viacom Digital
70,298
6
Microsoft Sites
172,339
31
Netflix.com
67,637
7
Mode Media (formerly Glam Media)
149,793
32
WordPress.com*
67,302
8
Comcast NBCUniversal
138,406
33
Scripps Networks Interactive Inc.
64,764
9
Apple Inc.
137,662
34
Answers.com Sites
64,748
10
CBS Interactive
135,992
35
Meredith Digital
64,402
11
eBay
122,083
36
Adobe Sites
63,514
12
Wikimedia Foundation Sites
117,350
37
Ask Network
63,405
13
Gannett Sites
116,273
38
Demand Media
61,608
14
Turner Digital
112,251
39
Vimeo
60,629
15
Linkedin
105,942
40
craigslist, inc.
60,054
16
Time Inc. Network (U.S)
96,631
41
Gawker Media
58,776
17
Twitter.com
95,085
42
Fox Sports Digital - Sporting News Media
58,346
18
ESPN
93,970
43
New York Times Digital
57,297
19
Weather Company, The
92,848
44
NFL Internet Group
57,081
20
Pandora.com
84,885
45
Fox News Digital Network
56,857
21
Hearst Corporation
84,601
46
Vox Media
56,633
22
SheKnows Media
83,996
47
iHeartMedia Digital
56,536
23
About
83,616
48
TripAdvisor Inc.
54,388
24
Wal-Mart
83,192
49
Disney Online
53,160
25
Yelp
78,286
50
YP Sites
52,885
Comscore Top 50 Properties (Desktop Only) January 2015Total U.S. – Home and Work Locations Source: Comscore MMX
Unique Visitors
230,604
197,667
35,300
166,866
34,623
150,533
34,371
135,066
34,116
109,990
33,324
106,542
32,788
81,513
Dropbox Sites
31,950
72,916
Purch
30,170
70,515
29,680
68,461
29,253
66,926
29,219
59,665
28,741
58,456
28,091
51,882
27,681
51,654
Ziff Davis Tech
27,558
50,137
IDG Network
27,350
44,386
Intuit
27,182
43,924
Verizon Communications Corporation
26,070
43,476
25,328
41,808
25,188
41,126
25,169
40,943
24,478
40,079
24,350
36,432
Target Corporation
23,331
35,795
BBC Sites
23,060
Comscore Ad Focus Rankings (Desktop Only) January 2015 Total U.S. – Home and Work Locations Source: Comscore MMX
Top 30 Syndicated Ad Focus Entities
Top 20 Ad Networks/Buy Side Networks
Unique Visitors (000)
% Reach
100.0
AddThis
222,073
96.3
Google Ad Network**
219,360
95.1
Taboola
198,392
86.0
Conversant (formerly ValueClick Networks)**
196,888
85.4
Google
192,138
83.3
Yahoo Audience Network**
196,318
85.1
Outbrain
169,162
73.4
Criteo**
187,574
81.3
72.4
RadiumOne**
182,330
79.1
ShareThis
141,983
61.6
Advertising.com**
173,263
75.1
MSN
134,214
58.2
Collective Display**
165,880
71.9
Facebook.com
132,109
57.3
Burst Media**
164,487
71.3
YouTube.com
114,116
49.5
Exponential - Tribal Fusion**
162,873
70.6
46.2
Gamut - Network**
153,271
66.5
Amazon.com*
92,715
40.2
Amobee**
134,319
35.3
Rocket Fuel**
134,147
Windows Live
64,198
27.8
SourceKnowledge Video Network**
125,361
54.4
5min Media Platform
59,362
25.7
TC Media Reach & Response Network**
115,846
50.2
22.5
Microsoft Media Network US**
108,256
46.9
22.4
Adroit Digital**
99,841
43.3
21.7
Media.net Contextual Ads**
86,431
37.5
19.2
AdBlade Network**
82,061
35.6
NBC News Digital
42,207
18.3
Undertone Networks**
79,784
34.6
Blogger
41,953
18.2
Specific Media**
78,214
33.9
Walmart.com
38,001
16.5
CNN
36,905
16.0
Top DSP/SSP/Ad Exchange Entities
15.8
Rubicon Project**
214,761
93.1
CBS News
36,431
Fulcrum5**
191,211
82.9
15.5
OpenX**
155,181
67.3
15.3
engage:BDR**
40,540
17.6
Weather Channel, The
35,294
14.9
IMDb
33,577
14.6
14.5
Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in January. For instance, Yahoo Sites was seen by 72.4 percent of the 231 million desktop internet users in January. * Entity has assigned some portion of traffic to other syndicated entities.** Indicates that the entity is an advertising network.
For more information on MMX Multi-Platform: Request a Demo
About Comscore MMX Multi-PlatformComscore MMX Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.
About Comscore MMXComscore MMX provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. Comscore MMX reports are used by financial analysts, advertising agencies, publishers and marketers. Comscore MMX syndicated ratings are based on industry-sanctioned sampling methodologies.
About ComscoreComscore, Inc. (NASDAQ: SCOR) is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. For more information, please visit www.comscore.com/companyinfo.