RESTON, VA, June 19, 2015 – Comscore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released its monthly ranking of U.S. online activity at the top digital media properties for May 2015 based on data from the Comscore MMX® and MMX® Multi-Platform services. Google Sites ranked as the top multi-platform property with 242.4 million unique visitors/viewers across desktop and mobile, while also ranking as the top desktop property with 201.1 million visitors. AddThis topped the Ad Focus ranking with a U.S. desktop internet reach of 95 percent.
Comscore Top 50 Multi-Platform Properties (Desktop and Mobile) May 2015Total U.S. – Home and Work Locations Source: Comscore MMX Multi-Platform
Rank
Property
Unique Visitors/Viewers
(000)
Total Internet : Total Audience
256,088
1
Google Sites
242,424
26
Pinterest.com
79,085
2
Facebook
214,431
27
WebMD Health
78,054
3
Yahoo Sites
209,505
28
BuzzFeed.com
74,680
4
Amazon Sites
182,621
29
WordPress.com*
74,347
5
Microsoft Sites
176,695
30
ESPN
74,253
6
AOL, Inc.
167,803
31
Answers.com Sites
73,854
7
Mode Media
148,031
32
Zillow Group
68,604
8
Apple Inc.
141,120
33
Mail Online / Daily Mail
67,764
9
Comcast NBCUniversal
135,058
34
craigslist, inc.
65,094
10
CBS Interactive
131,637
35
TripAdvisor Inc.
64,791
11
eBay
128,630
36
Meredith Digital
63,822
12
Wikimedia Foundation Sites
120,674
37
New York Times Digital
60,419
13
Turner Digital
117,395
38
Adobe Sites
60,369
14
Linkedin
111,884
39
Netflix.com
58,963
15
Gannett Sites
111,115
40
Vox Media
57,476
16
Weather Company, The
106,332
41
Scripps Networks Interactive Inc.
57,272
17
Time Inc. Network (U.S)
104,461
42
Demand Media
55,911
18
Twitter.com
104,217
43
Vimeo
55,793
19
Hearst Corporation
90,309
44
Cox Enterprises Inc.
55,384
20
Pandora.com
88,253
45
Ask Network
54,714
21
Yelp
88,127
46
Viacom Digital
53,904
22
Wal-Mart
85,965
47
WorldNow Sites
53,765
23
Conde Nast Digital
81,104
48
Gawker Media
53,140
24
SheKnows Media
81,092
49
YP Sites
52,666
25
About
79,670
50
Fox News Digital Network
51,963
Comscore Top 50 Properties (Desktop Only) May 2015Total U.S. – Home and Work Locations Source: Comscore MMX
Unique Visitors
231,117
201,066
33,319
152,521
Dropbox Sites
31,864
148,907
31,125
143,010
31,004
105,770
30,282
102,420
30,167
79,612
29,839
67,242
28,697
66,381
Purch
28,207
62,318
28,029
56,951
Verizon Communications Corporation
26,297
56,120
25,762
54,383
Expedia Inc
25,575
44,238
25,278
44,192
24,486
43,855
24,453
43,180
Ziff Davis Tech
24,366
42,189
23,952
41,965
23,134
41,883
IDG Network
21,885
38,612
21,692
36,917
21,674
35,890
The Home Depot, Inc.
21,648
35,351
21,425
35,002
T365 - Tribune
21,234
Comscore Ad Focus Rankings (Desktop Only) May 2015 Total U.S. – Home and Work Locations Source: Comscore MMX
Top 30 Syndicated Ad Focus Entities
Top 20 Ad Networks/Buy Side Networks
Unique Visitors (000)
% Reach
100.0
AddThis
219,582
95.0
Google Ad Network**
217,873
94.3
Google
195,232
84.5
Yahoo Audience Network**
207,411
89.7
ShareThis
190,044
82.2
Conversant**
195,404
Taboola
169,959
73.5
Criteo**
185,518
80.3
66.0
RadiumOne**
181,569
78.6
Facebook.com
146,701
63.5
RhythmOne**
158,911
68.8
Outbrain
143,132
61.9
Exponential**
157,224
68.0
MSN
124,651
53.9
Collective Display**
157,083
YouTube.com
113,139
49.0
Gamut - Network**
156,203
67.6
44.3
Advertising.com**
148,051
64.1
Amazon.com*
90,009
38.9
Rocket Fuel**
129,369
56.0
34.4
Amobee**
129,273
55.9
Windows Live
65,817
28.5
SourceKnowledge Video Network**
108,614
47.0
19.1
Microsoft Media Network US**
104,071
45.0
Media.net Contextual Ads**
84,236
36.4
19.0
Specific Media**
74,556
32.3
18.1
Choicestream**
71,168
30.8
Walmart.com
38,704
16.7
Undertone Networks**
71,140
Blogger
38,138
16.5
GumGum**
65,146
28.2
CNN
35,379
15.3
AdBlade Network**
63,098
27.3
NBC News Digital
35,376
Top DSP/SSP/Ad Exchange Entities
15.1
Fulcrum5**
192,071
83.1
13.5
Rubicon Project**
190,877
82.6
CBS News
30,772
13.3
OpenX**
155,493
67.3
13.1
engage:BDR**
28,614
12.4
Weather Channel, The
30,181
IMDb
30,096
13.0
Apple.com
29,948
12.9
Reach % denotes the percentage of the total internet population that viewed a particular entity at least once in May. For instance, Yahoo Sites was seen by 66 percent of the 231 million desktop internet users in May. * Entity has assigned some portion of traffic to other syndicated entities.** Indicates that the entity is an advertising network.
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About Comscore MMX Multi-PlatformComscore MMX Multi-Platform offers comprehensive reporting on more than 300,000 digital media entities, including their unduplicated audience size, demographic composition, engagement, performance within key user segments and behavioral trends. All of these metrics are measured across multiple digital media platforms, including desktop computers, smartphones and tablets, and content delivery vehicles, including websites, videos and apps. These platforms are unified using both panel- and census-based methods to deliver a holistic view of media companies’ total digital populations.
About Comscore MMXComscore MMX provides industry-leading Internet audience measurement services that report details of online media usage, visitor demographics and online buying power for the home, work and university audiences on desktop computers across local U.S. markets and across the globe. Comscore MMX reports are used by financial analysts, advertising agencies, publishers and marketers. Comscore MMX syndicated ratings are based on industry-sanctioned sampling methodologies.
About ComscoreFounded in 1999 and headquartered in Reston, Virginia, Comscore, Inc. (NASDAQ: SCOR) is a global leader in digital media analytics. Comscore makes audiences and advertising more valuable by providing trusted, independent metrics that help businesses understand how people interact with content and advertising across TV and digital devices, giving a total view of the consumer. Through its products and services, Comscore helps its more than 2,500 clients understand their multi-platform audiences, know if their advertising is working, and access data where they want and need it. Please visit www.comscore.com to learn more.