It was all about the Cleveland Guardians MLB team this week in Cleveland, OH, as the market earned over 63 million total hours of live television viewed.
On broadcast networks, MLB baseball on WJW (FOX) earned the highest live household rating of the week, with a 7.4. WJW (FOX) maintained a strong performance across this ranking, earning four of the top 5 series this week. Amongst cable series, it was the Guardians Live Postgame series on BSGL (Bally Sports Great Lakes) that topped our series ranking with a live household average rating of 3.0.
On the network side, WJW (FOX) maintained the success seen amongst their series, earning the number one broadcast network ranking for the week as well, with an average live household rating of 3.2. Amongst cable networks, it was FOX News Channel that earned the top spot, pulling in an average live household rating of 1.2.
Check out these insights and our local network viewer persona below, and stay tuned to see which market we spotlight next week!
Telecast Detail
Telecast Performance
Rank
Telecast
Local Affiliate
Day of Week
Live HH Rating
Average Audience (TVs)
1
MLB on FOX
WJW (FOX)
S
7.4
93.1K
2
News 5 at 6pm
WEWS (ABC)
S, U
7.1
89.0K
3
FOX 8 Saturday Morning News
6.5
81.8K
4
Fox 8 Sunday Morning News
U
81.1K
5
FOX 8 News at 8AM
M, T, W, R, F
6.4
80.7K
Source: Comscore TV. Local TV® All Broadcast Networks, Preliminary Data, Cleveland, OH Market, Week of Jun. 26 – Jul. 2, 2023.
Network:
Guardians Live Postgame
BSGL (Bally Sports Great Lakes)
T, W, R, F, U
3.0
37.9K
The Five
FNC (FOX News Channel)
M, T, W, R, F, S
2.5
31.1K
Jesse Watters Primetime
FNC
2.2
27.7K
Special Report with Bret Baier
2.0
25.0K
MLB Baseball
BSGL
M, T, W, R, F, S, U
1.9
24.3K
Source: Comscore TV. Local TV® All Cable Networks, Preliminary Data, Cleveland, OH Market, Week of Jun. 26 – Jul. 2, 2023.
3.2
40.2K
WKYC (NBC)
27.8K
2.1
26.3K
WOIO (CBS)
25.9K
WVPX (ION)
0.7
9.3K
1.2
15.4K
0.8
10.2K
MSNBC
8.7K
S1CL (Spectrum News 1 - Cleveland)
0.6
8.1K
CNN
0.5
6.4K
Demographics:
Interests & Habits:
Age: 55+
Donates to charitable causes
Household: No Children Present in Home
Recreational vehicle owner
Education: High School Graduate
Major League Baseball fan
Source: Comscore TV, Preliminary Data, Jun. 26 – Jul. 2, 2023, US.
Total Actions (FB, TW, IG)
# of Posts
WOIO - Cleveland 19 News
116.7K
778
WJW - Fox 8 News
89.6K
580
WKYC Channel 3 - Cleveland
54.6K
601
News 5 Cleveland
33.9K
278
WMFD TV
722
15
Source: Comscore Social, PowerRankings, Jun. 26 – Jul. 2, 2023, US.*Disclaimer: All preliminary data should be used for directional purposes only