- 18. April 2012

The Top 6 Trends Shaping Local Search in 2012 and Beyond

Sprecher: Gillian Heltai, Comscore Senior Director, Gregg Stewart, 15miles President, & Jeff Beard, Localeze President

Comscore, 15miles and Localeze present key insights from the 5th Annual Local Search Usage Study as well as discuss how marketers and search platforms can stay ahead of the ever changing local search space.

Key highlights include in-depth stats and discussion on:

  • The top 6 trends that marketers should understand in 2012 and beyond
  • How the behavior of Tablet Owners is revolutionizing local search
  • What consumer reliance on ratings and reviews means to marketers
  • How methods for finding local business information are shifting and now include daily deals