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Be first to see how audience behavior continues to be shaped and molded by how content is consumed, and the streaming landscape is evolving. Gain crucial insights across devices, households, and audiences.

Register free to join this unmissable session led by our Vice President of Product Management, James Muldrow at 2:00 PM ET on August 29th, 2023.

Präsentation ansehen

2023 State of Streaming

29. August : 14:00 - 15:00 ET
James Muldrow
James Muldrow
Senior Direktor, Produktmanagement, Comscore
Comscore

Key topics covered in this webinar include:

  • The growth in households using ad-supported streaming services than households using non-ad supported streaming, increasing opportunities for advertisers to reach a streaming audience
  • How investment in targeted content is encouraging significant growth in FAST platform audiences with some seeing double digit growth in year over year engagement
  • Analysis on the inflection point in digital/CTV and Linear viewing as digital/CTV viewing hours eclipse linear viewing hours.