Based on Comscore’s 2010 Auto Insurance Report, this session provides a detailed analysis of the attitudes, preferences, and behaviors of insurance shoppers and policyholders. By analyzing how these consumers engage with insurance companies both online and offline, industry players can gain insight into strategic issues pertaining to consumer’s auto insurance quoting, purchasing, and servicing preferences.
With a fee of just $299, this session highlights trends and strategies that address the following questions about auto insurance:
If you have any questions about the recording, or would like to purchase it, please contact Sarah Lenart at slenart@comscore.com.