Rapid mobile technology advancement and unprecedented innovation in financial services have put the spotlight on the payments industry and digital wallets. But will digital wallets gain mass adoption among the target consumer audience? Which players will assume the lead, and which will play the understudy? This forthcoming Comscore report on digital wallets and payments seeks to determine where the strongest opportunity exists in this space by examining the drivers of digital wallet adoption and usage preferences.
Download the executive summary of the study and sign up to be notified when the report is released in January 2013.
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<p><a href=”http://www.comscore.com/mobilemoney”>FAST MONEY: DIGITAL WALLETS & PAYMENTS 2012</a></p> <a href=”http://www.comscore.com/mobilemoney”><img src="http://www.comscore.com/var/comscore/storage/images/media/images/infographics/infographic_comscore_money_834/850709-1-eng-US/Infographic_Comscore_Money_834.png" alt=”FAST MONEY: DIGITAL WALLETS & PAYMENTS 2012” width=”834″ /></a>