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The Digital Consumer Will Shape the New Brave New World

Consumer consumption of media has changed. Your success in the new digital world will depend on how you capitalize on the many digital opportunities that exist today and tomorrow and integrate them wi...

ARS Findings for Retailers: Focus on Advertising Creative Can Yield Big Div...

Hello, my name is Frank Findley and I’m the VP Research at ARSgroup, which just this past week was acquired by Comscore. ARSgroup is a leading communications research agency specializing in the measur...