India’s Travel Consumers Go Mobile
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Comscore Statement on Pending Legal Proceedings with Nielsen
Nielsen’s arbitration demand and lawsuit both relate to an order and consent agreement as a result of Nielsen’s prior acquisition of Arbitron. In 2013, the Federal Trade Commission ordered Nielsen to...
The #1 digital advertising metric is…
Understanding China’s Mobile and Multi-Platform Audiences
Think Tank: Viewability
What is the dictionary definition of viewability? Who decides how much is enough? What role do publishers play? And most importantly, what about user experience? This interactive session covers key ch...
China: Understanding Online Video Consumption at the Programme Level
Viewability Is Free… So What’s Next?
The Global Mobile Report
Smartphone Users Put Their Most Essential Apps on Home Screen, Not Necessar...
Marketing Lessons in the New Era in India
Global Digital Advertising Benchmarks Show Improving Viewability Rates and...
2017 LATAM Digital Future in Focus
5 Interesting Facts About Millennials’ Mobile App Usage from “The 2017 U.S....
The 2017 U.S. Mobile App Report
UKOM Insights – 18-24s and Traditional News Brands
Getting Back to the Advertising Metrics That Matter
Is LATAM Leading the Way for the Ride Sharing Economy?