Studies based on surveys and passive registration that allow us to identify the total impact to the brands of multiplatform campaigns and social networks.
We develop studies that allow us to identify how the digital environment is transformed by new services and players in the market.
From the combination of census data and surveys, we develop solutions to understand digital spending behaviors of consumers.
We conduct quick turnaround studies to answer specific research questions. These studies can be run independently, or can utilize one of Comscore's main differentiators, linking to large-scale audience data.
We develop studies with contributions from multiple stakeholders, that allow us to obtain results for each category or industry.