- March 26, 2015
Unlocking Programmatic's Potential - Delivering Trust in Programmatic Paris
Is there quality in programmatic? Are buyers getting the impressions they pay for? Are sellers getting full value?
This presentation, shared at the VIP event: Delivering Trust in Programmatic in Paris, highlights Comscore’s solution for trusted programmatic transactions of quality advertising.
Highlights
- How to ensure your quality inventory is accurately represented in programmatic.
- How to get bigger margins and a stronger profit.
- How to ensure that money is not being wasted on bad impressions.
To learn more about Comscore Industry Trust click here.