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Comscore in Journal of Advertising Research on Topic of Social Media Effect...

Digital Analytix® Multi-Platform Awarded New Technology of the Year by Digi...

The Duplication Complex: Failing to Acknowledge the Importance of ‘Mobile-O...

The advertising industry has come a long way in a short period of time when it comes to mobile and display advertising. With the rapid rise of mobile, agencies and advertisers have had to rapidly chan...

Social Media Monetization in a Mobile First World

The Multi-Platform Majority is Here to Stay, and What This Means for Your W...

Comscore’s Approach to Capturing Value from Big Data Showcased in MIT Case...

As the media analytics landscape continues to evolve, understanding how to leverage big data for long term value-creation should be a core competency for any leading media and technology company. In o...

A Commitment to Transparency

Winter Olympics 2014 - The Road to Sochi

Comscore’s Participation in 2014 Data Privacy Day

Which Brand Won Social Gold at Sochi?

vCE Audience & Viewability Benchmarks Reinforce Message: Normal is a Relati...

Passing the Torch to Serge Matta as Comscore’s Next CEO

Why Are Millennials So Mobile?

See Which Ads Won The Battle for Super Bowl Buzz

Succeeding in a World of Viewable Impression Measurement & Audience Guaran...

The Multi-Platform Majority: How Mobile is Changing the Way We Experience t...

Giving Thanks to Our Panelists This Holiday Season

Retailers Battle It Out on Social for Black Friday Supremacy