More Insights

The Digital Battleground: Obama vs. Romney

When the Cookie Crumbles

5 Years Later: A Look Back at the Rise of the iPhone

Today marks the 5 year anniversary of the first iPhone release, an important milestone not only for Apple but for the entire mobile industry. This revolutionary device set the stage for explosive grow...

'The Power of Like 2' Offers New Insights into How Social Marketing Deliver...

Instagram for Video: Searching for the Next Big Thing

It’s Time to Change the Discussion on Measuring Facebook Effectiveness

Comscore is preparing to publish new findings about the effectiveness of paid and earned media exposure on Facebook next week at the ARF Audience Measurement 7.0 conference in New York, along with our...

Facebook: Around the World in 800 Days

Social Media Delivers Valuable Exposure for Presidential Campaigns

Despite its Declining Importance for Many Display Campaigns, the Click Rema...

Comscore Introduces Mobile Metrix 2.0: The Next Generation of Mobile Behavi...

Digital Advertising Develops Presidential Candidate Brands and Engages Vote...

Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling

Comscore Plants 3 Millionth Tree as Part of “Trees for Knowledge” Program

Panel Participation Yields Digital Insights

So What if Only 1% of Facebook Fans 'Engage'?

Optimizing News for Searchers, Search Engines & News Publishers

Comscore Supports Consumer Privacy Bill of Rights

How to Optimize Search Marketing on Tablets vs. Smartphones