More Insights

What Role Should the Government Play in Our (Searching) Lives?

The Optimization of Digital Creative

The Comscore Campaign Essentials Carnival!

What a night! The Comscore Campaign Essentials Carnival was a great time for all, and not just because of the snow cones with a kick! I was thrilled to some of our top clients and good friends having...

By the Numbers: Online Video Consumption in Asia

Universal Search: Not All Blends are Created Equal

In Push for Digital Dollars, Look Beyond CPG's Big TV Budgets

By any measure, sales of consumer package goods represent an enormous industry - convenience and club stores, supermarkets, supercenters and drug stores, macaroni, mouthwash, mustard and other daily n...

Big Money Medium, Sub-Optimal Creative: Why Now is the Time for a Creative...

Comscore September 2010 qSearch Reporting Enhancements

Comscore Introduces Mobile-Optimized Tagging for Publishers

Comscore Unearths Gems from the Data Mine for You!

Groupon.com Audience Grows 1000% in Past Year, Captures #1 Spot among Coupo...

Navigational Search: Turn Right at the Big Chicken

U.S. Online Travel Spending Rebounds

Age Matters: Ad Sensitivity in Online TV Programming

The Struggles of the Middle Class

LinkedIn: Crossing Borders and Connecting People

Above and Beyond in Customer Service

The Lure of TV Advertising for Internet Businesses