2024 State of Gaming Report
Comscore regularly updates estimates from its digital market analysis universe based on the latest enumeration study results. Therefore, from August 2022 data, we will consider the new universe estimates for New Zealand below for the MMX and Video Metrix products.
Comscore Media Metrix® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.
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Comscore Video Metrix® Multi-Platform delivers a total view of consumer digital video consumption across desktops, smartphones, tablets and CTV devices.