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Spotlight on Social Media

Social media continues to be a dominant platform across the world in terms of visitation and time spent--and it's still growing. Joe Lahr, Comscore's GM, Digital Audience Products, recently presented...

Radio, Maps and Instant Messengers Achieve Greater Audience Reach on Apps t...

Consumers use different devices depending on the digital task they are trying to accomplish, the type of media content they seek to engage with and their physical location at the time of consumption....