Event: Comscore Webinar - August 19, 2010

State of the U.S. Online Retail Economy in Q2 2010

Speaker: Gian Fulgoni, Comscore Executive Chairman and Co-Founder

Comscore Chairman Gian Fulgoni presents his quarterly review of the state of the U.S. online retail economy during this webinar from Thursday, August 19. This installment includes an overview of e-commerce trends in the second quarter of 2010 and survey findings that highlight consumer sentiment about the current state of the economy.

Presentation Highlights Include:

An overview of changes in consumers’ online spending patterns from early 2008 through the second quarter of 2010
Analysis of spending patterns across key product categories during Q2 2010
Review of consumer spending by demographic segments, including gender and household income
Comparison of heavy vs. light online shoppers
Analysis of key digital marketing trends as they relate to e-commerce, with a particular focus on the social media, flash sales and online video