Consumers set up a blockbuster holiday season at the Box Office
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With nearly 6000 targets across 19 categories, Comscore Plan Metrix enables you plan against very specific audiences based on online behavior, offline activities, attitudes and purchasing. This data aligns with Comscore MMX data for analyses that dovetail with findings derived from your other Comscore tools – providing you with the most comprehensive audience insights available today.
During this webinar, Comscore’s Product Specialist, John Triggs, shows you how to conduct powerful audience analyses with data that connects consumer’s attitudes and lifestyle with their online behavior.