Consumers set up a blockbuster holiday season at the Box Office
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Comscore Senior Vice President, Asia Pacific, Joe Nguyen, unveils the latest insights and trends in desktop, smartphone and tablet behaviour from across the globe. Outlining behaviours that have altered audiences and media consumption in a multi-platform world, this presentation delivers a macro-level understanding of the digital landscape, as well as highlights specific outliers that can give media owners and advertisers an edge when acting globally or locally.