- April 12, 2017

Introducing Expanded Mobile and New Multi-Platform Measurement in Indonesia

Speaker: Joe Nguyen, Senior Vice President, Asia Pacific, Comscore & Ken Tan, Vice President, Southeast Asia

This presentation, by our Senior Vice President, Asia Pacific, Joe Nguyen, and Vice President, Southeast Asia, Ken Tan, follows the launch of new multi-platform measurement, as well as major enhancements to mobile measurement in Indonesia with the introduction of mobile consumer panel data.

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Key topics in the presentation include:

  • The state of digital in Indonesia
  • Introduction of enhanced Mobile Metrix and new MMX Multi-Platform in Indonesia
  • Custom digital audience measurement solutions to help you increase ROI from your digital assets and investments

Multi-Platform Content Measurement

Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.

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