2024 State of Gaming Report
Facebook and Google have dominated scale audiences for online advertising over recent years and youth orientated services such as Snapchat are currently grabbing some headlines. It would appear that Oath’s self-proclaimed ‘house of brands’ might offer a realistic alternative for reaching the majority of the UK online population.
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Key areas from the report:
Contact us today to learn more about this latest UKOM Insight piece.
Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.
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