2024 State of Gaming Report
Data forms the lifeblood of modern business, but as demonstrated by stories in the media about the impact of data loss, misuse or mishap, data also creates a point of vulnerability for a business.
This report by Comscore and The Drum uses survey responses from marketing professionals to examine their usage and trust in data.
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Comscore MMX® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.
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