Consumers set up a blockbuster holiday season at the Box Office
The Digiday Publishing Summit convened an influential group of media execs in order to give them the venue to discuss these new strategies, identify common pain points as well as pitch solutions and ultimately, make valuable business connections within the media industry.
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Comscore was on stage at the Digiday Publishing Summit on March 26 from 9:25 am – 9:45 am MST with an expert panel for the discussion “Advertise Nationally, Optimize Locally – Monetization & Validation Techniques for Optimal Audience Reach".