Press Releases

12 Oct 2009

Comscore Announces Availability of GamePlan™ for Effective Targeting and Segmentation of Gamer Audiences

Comscore, Inc. (NASDAQ: SCOR) today announced the availability of GamePlan, an audience targeting tool for gaming publishers and developers, which combines Comscore’s broadly used consumer...
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9 Oct 2009

Comscore Study Estimates that 10 Percent of U.S. Online Display Ads are Locally Targeted

Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of locally targeted online display advertising across four major U.S. markets: Atlanta, Chicago, San Francisco and Washin...
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8 Oct 2009

Comscore Plan Metrix Mobile™ Now Available for Media Planning and Analysis on Mobile Devices

Comscore, Inc. (NASDAQ: SCOR) today announced the availability of Comscore Plan Metrix Mobile, the next generation of its industry-leading Plan Metrix media planning tool for use with mobil...
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7 Oct 2009

Comscore Submits Proposal to ABCe in U.K. for a new Person-Centric Measure for Web Site Server Measurement

Comscore, Inc. (NASDAQ: SCOR) today published an open white paper entitled “Proposal for a New Person-Centric Measure for Web Site Server Measurement in the U.K.” This proposal is based upo...
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6 Oct 2009

GroupM Search and Comscore Release Study on the Interplay Between Search Marketing and Social Media

GroupM Search and Comscore, Inc., (NASDAQ: SCOR) announced today the results of the first study ever conducted by Comscore looking at the relationship between social media exposure and sear...
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1 Oct 2009

Comscore and Starcom USA Release Updated “Natural Born Clickers” Study Showing 50 Percent Drop in Number of U.S. Internet Users Who Click on Display Ads

Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released the results of an update to its highly publicized “Natural Born Clickers” research, originally conducted...
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1 Oct 2009

FDA Warning Letters Caused Dramatic Decline in Sponsored Link Exposures, According to Comscore

Comscore, Inc. (NASDAQ: SCOR) today released the results of a study of changes in search engine marketing in the pharmaceutical industry as a result of the FDA warning letters distributed i...
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30 Sep 2009

Comscore CEO and Co-Founder Dr. Magid Abraham Announced as 2009 Recipient of AMA’s Charles Coolidge Parlin Marketing Research Award

Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced that Comscore CEO and co-founder Dr. Magid Abraham has been named as the 2009 recipient of the American...
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29 Sep 2009

Professional North American Sports League Sites Draw Attractive Audiences from Around the Globe

Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released a study of the visitor profiles for the four largest professional team sport Web properties in the U.S....
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28 Sep 2009

Google Sites Surpasses 10 Billion Video Views in August

Comscore, Inc. (NASDAQ: SCOR) today released August 2009 data from the Comscore Video Metrix service, showing that 161 million U.S. Internet users watched online video during the month, the...
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23 Sep 2009

Inside Research Reports that Comscore is Fastest-Growing Major Global Market Research Firm

Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced that it was recognized by Inside Research, a leading market research industry publication, as the faste...
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22 Sep 2009

Comscore Releases August 2009 U.S. Search Engine Rankings

Comscore, Inc. (NASDAQ: SCOR) today released its monthly Comscore qSearch analysis of the U.S. search marketplace. In August 2009, Americans conducted more than 13.9 billion core searches,...
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21 Sep 2009

Comscore Media Metrix Ranks Top 50 U.S. Web Properties for August 2009

Comscore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. Web activity at the top online properties for August 2009 based on data from the Comscore Media Metrix service. Edu...
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21 Sep 2009

Omniture and Comscore Announce Strategic Partner Relationship to Deliver Unified Digital Audience Measurement Service

Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, and Comscore, Inc. (NASDAQ: SCOR) today announced a strategic partner relationship to deliver a u...
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15 Sep 2009

Online Gaming Audience in Japan Jumps 28 Percent in Past Year Reaching Record Numbers

Comscore, Inc. (NASDAQ: SCOR) today released a study of online gaming in Japan finding that the gamer population is growing rapidly, surging 28 percent over the past year to 16.5 million vi...
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14 Sep 2009

Comscore Announces Promotion of Gregory Dale to Chief Operating Officer

Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced the promotion of Gregory Dale to Chief Operating Officer. In this new role, Mr. Dale will oversee comSc...
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14 Sep 2009

Google Shows Strength in Indian and Brazilian Internet Landscapes

Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released a study focusing on Google’s strong relative position in the two emerging Internet markets of India and...
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11 Sep 2009

Comscore President and CEO Dr. Magid M. Abraham to Speak at World Economic Forum’s Annual Meeting of the New Champions

Comscore, Inc. (NASDAQ: SCOR) today announced that Dr. Magid M. Abraham, President, CEO and co-founder of Comscore, will speak at the World Economic Forum’s Annual Meeting of the New Champi...
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