Press Releases

21 Jul 2021

Comscore Provides Preferred Method for Local Audience Measurement Currency to Spectrum Reach

Comscore today announced Spectrum Reach is transitioning to the use of Comscore as its preferred source for local audience measurement currency, beginning in its Southeast region.
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15 Jul 2021

GSTV Turns to Comscore for DOOH Audience Measurement

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with GSTV, a data-driven, national video network delivering targeted a...
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13 Jul 2021

SQAD Integrates Comscore Television Currency into MediaCosts

Comscore, in partnership with SQAD LLC., today announced an expansion of the MediaCosts platform to integrate Comscore’s national and local measurement information into SQAD’s ad cost resear...
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7 Jul 2021

Comscore Box Office Figures Show Nearly 90% of Movie Theaters Are Now Open Worldwide

The latest box office figures from Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, demonstrate another key milestone for the movi...
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5 Jul 2021

Comscore Launches Plan Metrix Multi-Platform in India

Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced the introduction of its Plan Metrix Multi-Platform product to the Indian market....
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1 Jul 2021

Comscore Adds Veteran Media Executive Brian McLoughlin to Lead Publicis Domestic Commercial Relationship

Comscore is excited to announce it has added Brian McLoughlin to lead Comscore’s commercial relationship with Publicis Groupe.
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30 Jun 2021

Comscore Signs Agreement with TheWrap for Digital Audience Measurement

Comscore today announced an agreement to provide TheWrap, the leading digital-first news organization covering the business of entertainment and media via digital, print and live events, wit...
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29 Jun 2021

Comscore and Retargetly Partner to Extend Cookieless Targeting Solution in Latin America

Comscore has partnered with Retargetly, the leading data intelligence platform in Latin America, to deliver the first cookieless targeting solution specifically tailored for the Latin Americ...
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24 Jun 2021

Comscore Announces Spectacular Box Office Recovery in France

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced very positive news for theatrical exhibition in France, with our...
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23 Jun 2021

Comscore Publishes New Research Examining Future of App Measurement and How Content Publishers and Advertisers Can Navigate Rapidly-Evolving Privacy Standards

The past several years have seen significant evolution in both the web browser environment and the ecosystem of regulations, laws, and consumer awareness about privacy. That’s why Comscore (...
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16 Jun 2021

Comscore and Viant Partner to Expand Cookie-Free Predictive Audiences Access

Comscore announced a new partnership agreement with Viant Technology Inc. on the successful integration of Comscore’s entire contextual Activation suite into Viant’s advertising software, Ad...
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15 Jun 2021

Comscore Announces Exclusive Multiyear TV Measurement Deal with Global Sports Marketing Agency Octagon

Comscore today announced that Octagon, the world's leading marketing and talent-management agency in sports , has signed a multiyear agreement to utilize Comscore’s TV data for planning, buy...
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10 Jun 2021

Comscore Box Office Intelligence Shows 83% of Movie Theaters Are Now Open Worldwide

New data from Comscore shows more than 83% of movie theater locations are now open.
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9 Jun 2021

WarnerMedia Joins Comscore’s National Addressable TV Measurement Trials

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that WarnerMedia is the first national programmer to formally par...
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7 Jun 2021

Comscore Wins Back Local Television Measurement Contract with Capitol Broadcasting

Comscore today announced a new agreement to provide Capitol Broadcasting with Comscore’s industry-leading local TV measurement, including for WRAL & WRAZ in Raleigh, NC.
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4 Jun 2021

Comscore to Present Annual State of OTT Webinar on Latest Usage Trends

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce its annual State of OTT Webinar is taking place on June 24...
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3 Jun 2021

Comscore Reports TV Viewing Engagement for Week Ending May 23, 2021

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagem...
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2 Jun 2021

Comscore and Spiketrap Announce Launch of Next-Generation Cookie-Free Targeting for Gaming Audiences

Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it is partnering with Spiketrap, the conversation analytics platf...
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