2024 State of Gaming Report
The Promise and Challenge of Big Data
Real Time Data and Decision Making
Nearly 3 out of 4 Ad Campaigns Deliver Ads Adjacent to Brand Inappropriate...
A U.S.-based vCE Charter Study of 12 national advertisers found that 72 percent of Charter Study campaigns had at least some ads running next to content deemed not brand safe by the advertiser. In...
European Engagement with News/Information Sites Ascends with Age
Comscore Supports Consumer Privacy Bill of Rights
iPad Ownership Grows Among all U.S. Income Segments
Although upper income segments still represent the majority of iPad/iPad 2 owners in the U.S., all income segments are seeing impressive growth as more consumers* adopt iPad devices.
Valtech branded event: Social Analytics
How to Optimize Search Marketing on Tablets vs. Smartphones
The Rise of the iPad
Exponential Tablet Adoption in 2011 Ushers in Era of Convergent Consumption
Understanding Creative Drivers of Online Video Engagement
2012 Canada Digital Future in Focus
More than Half of People that Access Social Networks on their Smartphone do...
Smartphones Surpass Feature Phones to Gain Traction Among Early Majority
Putting the Mobile Future in Focus – 5 Stories that Will Shape the Mobile a...
Smartphone Platform Wars Intensify as Android and Apple Take the Lead in Mo...
The State of Social Media
3 in 10 display ads delivered are never seen, often because users fail to s...