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2024年5月9日
- 该活动已结束 -
This ARF Young Pros event on May 9th explores the world of data privacy. As the digital landscape evolves, understanding the basics of data privacy is crucial to stay ahead. Join this session for a primer on cookies: what they are, how they’ve been used, and the impact of their going away.
For more details or the register visit the ARF event page.
Demystifying Data Privacy: Understanding the Cookieless Future
5月9日 : 17:30 - 19:00 ET
Kelly Barrett
SVP, Product ManagementComscore
Oliver Marquis
Agency Measurement Lead
Colin Duethorn
Manager, Marketing Science for Strategic PartnershipsSnap Inc.
Cole Strain
VP, Head of R&DSamba TV
Gillian Kenah
Brand ChampionTracksuit
Learn more about the distinctions between first- and third-party data and gain a comprehensive understanding of the digital data ecosystem. Panels will take part in a lively panel discussion with experts from brands, agencies, and research fields. Panelists will share insights on preparing for the cookieless future and reveal how they’re adapting to the impending cookie deprecation.
From data privacy laws to the emergence of data clean rooms, this event will provide valuable perspectives on the implications and opportunities presented by this shift.
Learn more about the distinctions between first- and third-party data and gain a comprehensive understanding of the digital data ecosystem. Panels will take part in a lively panel discussion with experts from brands, agencies, and research fields. Panelists will share insights on preparing for the cookieless future and reveal how they’re adapting to the impending cookie deprecation.
From data privacy laws to the emergence of data clean rooms, this event will provide valuable perspectives on the implications and opportunities presented by this shift.