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The Perils of Survey Data in Cross-Platform Measurement

Cross-platform measurement is one of the most important topics on marketers’ agenda. Among the key objectives is gaining an understanding of how consumers spread their time and spending across devices...

Finland Top 20 May 2014

In May 2014, 3.6 million people in Finland went online via their desktop PC or laptop, consuming more than 7 billion pages of content. Weather site Foreca saw the strongest growth in visitation among...