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Empowering the Upside in a World of Viewable Impressions

At Cristal Festival, Scott Joslin, VP International Advertising Effectiveness, presented how to empower the upside in a world of viewable impressions. The 4 main topics covered were viewability, in-vi...

Swedish Consumers are Spending More Time Planning Their Holidays Online

Going online to research and plan holidays or access travel information is an increasingly popular activity amongst internet users in Sweden. The time spent on the major travel websites in Sweden (exc...