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Comscore Adds “Explicit Core Search” to U.S. Core Search Market Reporting

When Comscore reports our July 2010 qSearch data this week, we will begin reporting an additional view of our U.S. Core Search data known as “Explicit Core Search” alongside our standard Core Search m...

Best Practices for High Impact Online Advertising

Comscore teams with Kontera to explore how effective user-initiated advertising can advance consumers through each stage of the purchase funnel. We review current trends in online advertising and sho...