Comunicati stampa

17 ott 2012

Chile Leads Latin America with the Highest Number of Online Videos Watched per Viewer

Comscore, Inc. (NASDAQ: SCOR) today released a study on online video viewing activities in Chile with insights from its Comscore Video Metrix service. The study found that internet users in...
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17 ott 2012

Argentina Leads Latin America in Online Video Adoption

Comscore, Inc. (NASDAQ: SCOR) today released a study on online video viewing activities in Argentina with insights from its Comscore Video Metrix service. The study found that 96 percent of...
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17 ott 2012

Tablets Reinvent Americans’ Relationship with Print

Comscore, Inc. (NASDAQ: SCOR) today released a study of tablet newspaper and magazine readership based on data from its Comscore TabLens service. The study found that nearly 2 in 5 U.S. tab...
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16 ott 2012

Comscore Introduces Revolutionary Multi-Platform Campaign Analytics Solution to Measure Advertising Effectiveness Across TV, Web and Mobile

Comscore, Inc. (NASDAQ: SCOR) today announced the U.S. launch of validated Campaign Essentials™ Multi-Platform (vCE™ MP), a ground-breaking solution that is the first to provide holistic ca...
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11 ott 2012

Comscore Releases September 2012 U.S. Search Engine Rankings

Comscore, Inc. (NASDAQ: SCOR) today released its monthly Comscore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in September with 66.7 pe...
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9 ott 2012

Digital Analytix® Monetization Allows Publishers to Create More Effective Viewability-Based Page Layouts and Advertising Packages

Comscore, Inc. (NASDAQ: SCOR) today announced the official launch of Digital Analytix® Monetization, a new module in the Digital Analytix platform that provides publishers with viewability...
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3 ott 2012

New USATODAY.com Creates Better Viewing Experience for Consumers and Facilitates Visibility and Value for Advertisers with Comscore Validated Impression Measurement

Gannett Co., Inc. (NYSE: GCI) and Comscore, Inc. (NASDAQ: SCOR) today announced an agreement to implement viewable impression measurement across ad campaigns appearing on the new USATODAY.co...
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1 ott 2012

Comscore Reports August 2012 U.S. Mobile Subscriber Market Share

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending Aug...
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1 ott 2012

Comscore validated Campaign Essentials™ (vCE) Breaks New Multi-Platform Ground With Validation of Online Video Ad Campaigns

Comscore, Inc. (NASDAQ: SCOR) today announced the global introduction of validated Campaign Essentials™ (vCE) for Video, which measures GRPs, demographics and behavioral profiles of audien...
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19 set 2012

Comscore Releases August 2012 U.S. Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR) today released data from the Comscore Video Metrix service showing that an all-time high of 188 million U.S. Internet users watched 37.7 billion online content...
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