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Comscore Measurement in a Cookieless World

In light of the recent Google announcement on phasing out third-party cookie support for Chrome, we look at how Comscore measurement is in full support of privacy-by-design principles.

From quirky to mainstream: TikTok’s Time to Grow Up

TikTok, the video-sharing social media app owned by the Beijing-based company ByteDance, was released to international markets in September 2017. It has since made the headlines thanks to its stellar...