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As publishers seek out solutions to signal loss, privacy-compliant activation and measurement present opportunities for leveling up business outcomes. Comscore details how publishers can transition into putting their data to work for new monetization paths and evolve their measurement strategy.
As publishers seek out solutions to signal loss, privacy-compliant activation and measurement present opportunities for leveling up business outcomes. Comscore details how publishers can transition into putting their data to work for new monetization paths and evolve their measurement strategy.