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OTT Viewership During the Pandemic

Time spent on streaming services grew dramatically between March 2020 to February 2021, gaining over 35% per month year-over-year. What does OTT streaming look like a year into the pandemic and beyond...

Getting Ready for the 2021 Fall TV Season

Build on your TV advertising by using Comscore Activation segments to reach viewers of specific series and telecasts, and target competitors’ audiences. Check out some of our latest TV segments to lev...