- 11 outubro, 2017

The Global Mobile Trends Webinar

Palestrante: Ben Martin, Global Marketing Insights Director, Comscore

During this presentation, Ben Martin, Global Marketing Insights Director at Comscore, provides a comprehensive overview of how mobile audiences, content categories and apps are changing the worldwide digital landscape. Watch the webinar on demand now.

Topics covered during this presentation:

  • Global overview of the mobile ecosystem across 14 markets
  • The state of global app consumption and areas of app growth
  • How mobile only audiences are changing patterns of digital consumption
  • The implications of ‘mobile-first’ behaviours and categories
  • Key categories that dominate in terms of total digital time spent
  • Opportunities and challenges for on-going global mobile growth
  • Overview of MMX data exploration and visualization tool

To download the Global Mobile Report click here.

To learn more about how Comscore can help you succeed in a mobile-first world, please visit www.comscore.com/mobile or contact us today for more information.