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3 Things Traditional Beauty Brand Advertisers Can Learn from Their Direct t...

The (Almost) $8 Billion Day: Cyber Monday Sets Another Digital Commerce Rec...

U.S. Music Streaming Giants Are Now Mobile Audience Heavyweights

In this blog post, we take a look at how U.S. audiences engage with music apps, including iHeartRadio, Pandora, Soundcloud, Apple Music, Spotify, and Google Play Music, and discuss how their audiences...

CCPA & Effective Marketing Are Not Mutually Exclusive

Media Industry Shift to Impression-Based Evaluation

The Reports of My Death Have Been Greatly Exaggerated

Over the past few years, the non-luxury sedan market has faded into oblivion as new vehicle shoppers focus on SUVs. We took a look at Comscore new vehicle data, to showcase why this market will surviv...

Unpredictable But Comprehensively Measurable: The View of Social from Share...

Evolving YouTube Measurement with Google Ads Data Hub

Hiding Likes: The Instagram Shift Shining A Light on Engagement Metrics

Meet the Global Team: Michigan

Bridging the Divide Between TV & Digital

Lift Off: Brand Research in the Cross-Platform Age

Programmatic Playbook: Demographic Segments

Top 10 Burning Issues in Local Television

Meet the Global Team: Product Manager, Anqi Liu, New York

YOUPIX 2019 and the State of Social in Latin America

The Key to Successful Selling? Be Willing to Evolve

Battle of the Battle Royales: Fortnite’s Console Dominance Unfazed by Newes...