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Comscore Predictive Audiences Drive Campaign Performance for Automotive Bra...

Comscore TV, Local Measurement That Meets Modern Media Consumption

Comscore Snapshot: Social Media in the Asia-Pacific region

In this week’s edition of Comscore Snapshot we look at Social Media in the Asia-Pacific region. We define Social Media as sites or mobile applications where the creation and consumption of content is...

Keeping Connected TV Hot

Ad-Supported vs. Non-Ad Supported OTT App Viewership Behavior

Will travel’s comeback power through despite Delta variant?

Travel took a fall when COVID-19 first hit the U.S. in March 2020. It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y)...

California Rivals: Analyzing the 2021 National League Division Series Dodge...

Understanding the Typical OTT Home

Building the Path Forward for the Future of Measurement: An Open Letter to...

Interest in Electric Vehicles Accelerates

Best Times to Post on Social: Food and Grocery Brands

Future Finders: The Future of Media Measurement with Bill Livek

Building for the Future of Measurement, Today

As More Electric Vehicles Hit The Market, Interest Accelerates

2021 State of Gaming Webinar

Media Currencies: The Past, Present, and Future

Can cookie-free audiences perform as well as cookie-based ones? Spoiler Ale...

OTT Viewership During the Pandemic