2024 State of Gaming Report
TV is dead: or is it just maturing?
Make the Most of Fall Premiere Season
The Future of the Shareablee Experience
With data increasingly placed at the center of everyday business decision making, Shareablee is all about supporting that trend and democratizing our products for everyone involved to feel empowered.
Brand activism: do consumers care?
What's Your Data Personality
Stereotypes in Advertising: A help or a hindrance
This blog series will provide a few highlights regarding each myth, starting with the impact of stereotypes in advertising. Read the full report for more details.
Meet the Global Team: Senior Account Manager, Laurel Dunne in London
Estée Lauder Drives Global Effciency and Sees Big Lifts in Social Engagemen...
WTF is Influence Anyway?
Balancing Contextual and Audience Targeting
Pioneering the Next Frontier in Programmatic
Measuring and Optimizing Programmatic KPIs
Activating Comscore Segments for Improved ROI
Selecting Segments Amid Programmatic Clutter
AI Versus the Meme
Media and Advertising: The Past, Present and Future
The Changing State of Privacy