2025 State of Programmatic Report
Comscore (NASDAQ: SCOR), a global media measurement and analytics company, in association with IAB Brazil, the Interactive Advertising Bureau, released the results from Digital Ad Spend in B... Read more
Viacom (NASDAQ: VIAB, VIA) and Comscore (NASDAQ: SCOR) today announced a breakthrough multi-year partnership for cross-platform measurement, which marks the first cross-platform deal for the... Read more
Today, at The Advertising Research Foundation's (The ARF) Re:Think 2016 conference, Comscore (NASDAQ: SCOR) chairman and co-founder, Dr. Magid Abraham, received the Lifetime Achievement Awar... Read more
Comscore, Inc. (NASDAQ: SCOR) today announced the publication of its latest report, The Value of a Digital Ad: How Validated Reach & Frequency Metrics Can Drive Campaign ROI. Available to th... Read more
Comscore (NASDAQ: SCOR) today announced that the company is now certified as a Validated Digital Advertising Assurance Provider (DAAP) through the Trustworthy Accountability Group (TAG) Anti... Read more
Comscore, Inc. (NASDAQ: SCOR) today announced the launch of MMX® Multi-Platform in Turkey. Building on MMX®, Mobile Metrix® and Video Metrix® from the Comscore Audience Analytics suite, MMX... Read more
Comscore, Inc. (NASDAQ: SCOR) today announced the launch of Mobile Metrix® in the Philippines for the reporting of mobile web and app audiences on smartphones and tablets. Read more
Comscore, Inc. (NASDAQ: SCOR) today announced that it will host an Investor Day on Wednesday, March 16 beginning at 12:30 p.m. EDT at the Waldorf Astoria in New York City. Read more
A strong majority of tech-savvy consumers use mobile devices to shop, purchase and track packages, a recent UPS Pulse of the High-Tech Online Shopper survey shows. Read more
Comscore (NASDAQ: SCOR) and the Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, today... Read more