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Comscore and LiveRamp Partner For Reliable TV Information

Comscore is seeking a “holistic view” of audience behavior because newly “thrifty” advertisers are demanding accurate data on the effectiveness of ad spend.

Measurement and Analytics Role in Driving Strategy in Turbulent Times

Moderated by Grant Johmann Joined with Sid Shah from Conde Nast, Jason Ehrich from Fox News, Justin Karp from NBC Sports, and Freddy McLaughlin from Mondelez.